Eden changes its name to Envato

August 6th, 2008 by Collis Ta'eed in Envato News

A lot has happened since this company formed two years ago and as a team we’ve grown a lot and certainly learned a lot. When we came to trademark our company name recently, we learned that a name like Eden is fraught with problems. After a long decision process, I’m happy to announce that as of today we are rebranding the business under a new name: Envato.

Envato is a lot easier to trademark and the process is already well underway. Additionally in the last 24 hours and for the rest of this week, we’ll be busy making sure all instances of the name and logo have been moved over to the new brand.

With a change like this, it’s a good time to introduce a new feature to our sites in the form of a little site-switching widget that is now appearing on all our major sites in the top right. The site switcher not only allows users to flick between sites, but also ensures that our audiences are aware of all the Envato sites.

So here’s to a long future as Envato. We hope to put our stamp firmly on the new name in the years to come, and to use it as an umbrella to continue offering the best sites and services as we build our creative eco-system.