A lot has happened since this company formed two years ago and as a team we’ve grown a lot and certainly learned a lot. When we came to trademark our company name recently, we learned that a name like Eden is fraught with problems. After a long decision process, I’m happy to announce that as of today we are rebranding the business under a new name: Envato.
Envato is a lot easier to trademark and the process is already well underway. Additionally in the last 24 hours and for the rest of this week, we’ll be busy making sure all instances of the name and logo have been moved over to the new brand.
With a change like this, it’s a good time to introduce a new feature to our sites in the form of a little site-switching widget that is now appearing on all our major sites in the top right. The site switcher not only allows users to flick between sites, but also ensures that our audiences are aware of all the Envato sites.
So here’s to a long future as Envato. We hope to put our stamp firmly on the new name in the years to come, and to use it as an umbrella to continue offering the best sites and services as we build our creative eco-system.
We’re very excited to announce the launch of AudioJungle, our latest digital goods marketplace. The site expands on FlashDen to create a truly great audio community and experience, and help push our music tracks, audio loops and sound effects library of over two and a half thousands files into new territory. Our full press release is available below: Read More …
After six months running our Miiingle ad network, we are switching the Rockstar Resources sites - FreelanceSwitch, FaveUp & PSDTUTS - over to a new, fully automated ad system via BuySellAds.com. The new system means that individual advertising will be cheaper to purchase and customers can literally purchase, upload and have their adverts running in the space of a few minutes. No emailing back and forth, no administering, just quick and simple.
The purchase pages for our three sites can be found at:
- PSDTUTS
- FreelanceSwitch
- FaveUp
Our Miiingle site will be coming down shortly, and we’re moving FlashDen to running onsite promotions and notices in place of advertising.
It’s just over a year since we launched the eden.cc website to be our operational hub and being the overly picky designer that I am, I thought it was time for a brand update. The revised logo/look is friendlier, simpler and a lot less blocky. Along with the logo, we’ve redeveloped the Eden website in Wordpress with a few new features notably including a development section to our blog where our devs can post code and news on open source projects.
The revision to the brand is also part of some restructuring to our sites and business, as we separate our creative resource sites off to the upcoming Rockstar Resources brand, and beef up the digital goods line under the core Eden brand.
Below you’ll see the old brand / website and the updated logo.
The new year has brought a new CEO to our offices in the person of Dr. Vahid Ta’eed. Vahid is a skilled operational manager with a strong technology background in optoelectronics. He brings a wealth of experience and enthusiasm and will no doubt be instrumental in growing Eden to the next level of our evolution from startup to dynamic web entity.
And in case you are wondering about the name similarity, Vahid and I are in fact brothers. So it is with extra delight that I welcome Vahid to the team!
