Trends

Best Design Items to Appeal to the Millennial Generation

Designing for a millennial audience is a tricky affair. As a companion piece to our guide to designing for millennials, we’ve put together this list of new items that work well for the demographic that was virtually born on the internet. Take a look.

Designing for a millennial audience is a tricky affair. As I discussed in a previous post, their a temperamental audience that has no time for experiences the load slowly, want to know exactly what they should be focusing on, and want to feel special. As a companion piece to our guide to designing for millennials, we’ve put together this list of new items that work well for the demographic that was virtually born on the internet. Take a look.

Graphic Design

This retro Photoshop Action will take you back to the graphic design style associated with old video games. The color options are bright, with the purple, blue, and orange version being very on trend right now. But it’s tastefully executed and not overwhelming. It should have no trouble catching the eye.

Web Design

Select-Themes have a whole portfolio of options when it comes to millennial friendly designs. But one that really caught my eye was this one called Mixtape. Built for music artists, it offers a number of variations of the theme, and they’re all bright, with a strong focus on high resolution images, and exciting patterns. Most interactions are accompanied by animations, it makes the experience very engaging.

Elated-Themes is another fantastic creator of millennial focused themes. Mane is a great example of one. With a beautiful bold design, a mix of pastel pinks and complimentary, darker greens against a mostly white canvas make it look fresh. That, plus the way the graphics are layered and animated make it extremely engaging. Check out the demos. 

Video

Purpose built for social media, this templates pack includes three post sizes, making it easily adjustable to Facebook, YouTube, Twitter, and Instagram’s preferred resolutions and dimensions, including square videos. It’s also ready for Snapchat and Instagram Stories, with vertical video templates. Its color palette is bright and playful. It’s got everything you need to engage an audience whether they’re scrolling through their newsfeed or skipping through video stories on their phone.

This template pack is purpose built for YouTube. It’s modern, and offers a large suite of templates and animations for almost anything you want to create. It includes templates for titles, openers, transitions, lower thirds, logo reveals, social media promos and pretty much anything else you can think of. It’s one of the most comprehensive YouTube packs out there.

Aimed at a young, social savvy audience, this template pack is purpose built for the Snapchat generation. It includes colorful video openers, lower thirds, even YouTube thumbnails, all purpose built for millennials. With playful animations, and icons you can add that resemble Snapchat stickers, you’ve got a lot to work with with this pack. 

This pack is purpose built for Instagram and Snapchat Stories. Featuring 10 multipurpose templates, it gives you everything you need to created compelling content to be shared on a mobile screen vertically, as well as templates that can be used for advertising too. The templates are fresh, playful and well suited to the platforms most popular with millennials.

Minimal and functional, this template offers a few options including titles, lower-thirds, descriptions, news cards and more. The boxes cleverly resize themselves to match how much text you’ve added, and a few different animation styles are offered. It’s perfect for videos you want viewers to be able to watch without sound.

With a slick design and fluid animations, this template set packs a punch. It comes with titles, lower-thirds, logo, and quote templates, all featuring an elegant minimal design. It’s built to impress.

This pack by therealist brings a simplicity to lower-thirds that’s hard to beat. The minimal design and clean animation will made the information you’re sharing through them the star of the show. If lower-thirds are all you need, this one will get the job done well for a generation where functionality is valued first and foremost. 

This pack offers everything you’d need to run a YouTube channel, or even a broadcast channel, as the title suggests. It includes a full kit of titles, openers, transitions, lower thirds, logo IDs, even social media templates. And with its use of gradients, and bright colors, along with stylish animations and playful layouts, it’s a wonderful choice if you’re trying to appeal to millennials.

A few words animated effectively can make for a really engaging video. Typography templates have grown popular in the world of autoplaying video because of their dual ability to communicate a video’s content without the sound being on, but also to capture the attention of users scrolling through a newsfeed. This template will make your words eye catching. 

Finally, featuring gradients that aren’t overpowering, beautiful layouts focusing the eye on the right elements, and more, this template pack is built for millennials. It’s well suited for channel reveals, featuring a spot to put your channel name and avatar that animates beautifully. It can also be used for opening credits to a bigger project. 

Find out what the generation born on the internet wants from design. Read more about millennials here.

Recommended

The Rules of Designing UX for Millennials

Millennials are an elusive group to capture the attention of. So, what is it they want from a user experience? How can you get them to try your product, or visit your site? And, are they really that obsessed with avocado on toast? Find out in this article.


Dom Hennequin

About the Author Dom Hennequin

Dom is Editor of the Envato Blog.