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How Make_Believe created his Halloween video effects template, “Circular Insanity”

Halloween is nearly upon us. So we decided to get the story behind “Circular Insanity” a Halloween video effects template by Make_Believe. One of the creepiest logo reveals you’ll find on VideoHive.


What is “Circular Insanity”?

“Circular insanity” was created through the idea of being in dark creepy atmosphere where the main animation is slowly being sketched on top of a circular pattern that looks to have been etched over hundreds of times almost as though it had been made in some sort of insane asylum. I found the idea to have a simple yet interesting aspect to it and I hadn’t seen it done before so I decided to create it.

What inspired it?

The inspiration for this project came from a film that I was working on at the time that was based on the horror genre. There was a scene where the characters were in an abandoned mental hospital and there were intense looking sketches written all over the walls. I saw these sketches and thought this could be an interesting design base for a simplistic and creepy logo reveal project.

Was this created exclusively for Halloween?

No, this item was not created for Halloween exclusively. However I find the horror genre and Halloween do tend to compliment each other quite a bit.

Do you have any items you’ve created specifically for Halloween?

No I haven’t created any of my items for Halloween specifically although my item “Smoke titles” which is a creepy dark title reveal project has been used for multiple Halloween projects as well.

Tell me about your process for creating these items?

Usually my process stems from an idea that I think could become a really great unique animation and could also be useful to others. Then I start to create a style frame of how the final design could look in the end. From there I can start imagining how I might see this design in motion and begin to experiment with different animation techniques to make this frame come to life. Audio can also be a very important aspect as it gives a great influence to the feel and tone of the project and and how certain elements may animate.

Is Halloween a lucrative market for VideoHivers?

I believe Halloween can be a very lucrative season for Videohivers as there are so many multiple uses for these sort of templates. Also the scary/spooky theme is something that everyone around the world can relate to.

How do you make things look creepy?

I find that lighting is a very important aspect when it comes to designing something creepy. Usually I will set the design in some sort of dark atmosphere that is lit just enough to be able to identify the presence of something yet still retain a sense of uncertainty. When animating this lighting I will also add some irregularities or twitching to the light. I tend to include rough or grungy looking textures along with a more dramatic lighting setup that can be used to subtly accent edges and sharp shadows to give a bit more detail to darker spaces. There are obviously many ways to approach this depending on the intent of the project, but these are usually rough guidelines I use to help when designing something that needs to have creepy vibe to it.

Will you be making more scary of spooky items in the future?

I am always looking for new inspiration and would very much like to keep exploring the scary and spooky genre in possible future projects.


Buy “Circular Insanity” and check out Make_Believe on VideoHive


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Dom Hennequin

About the Author Dom Hennequin

Dom is the host of the Famous 5, and Community Content Coordinator at Envato.