Mock mock, who's there? With tons of mockup styles to choose from, it help to check what’s trending to get some inspiration! Here are the top mockup trends of 2020...
Mockups are a great way to give you and your clients an idea of what your work will look like in a real-world or digital context. A mockup is a full rendering of your design as it will appear on various mediums – such as smartphones, stationery, flyers or signage. They offer a quick and easy way to make your designs look more professional and put together.
Mockups are great for professionalizing your portfolio, to help your client visualize the finished product, or even to sell or promote a product without having to photograph it.
Ready to level up your mockups? Here are the top mockup trends of 2020…
Inspired by the iconic Instagram ‘flatlay’, shadow overlay mockups are perfect for presenting a product or design in a tangible, realistic way.
Increasing in popularity due to the rise of Instagram influencers and authentic advertising, this style mimics a more modern, authentic style of product photography, particularly associated with the beauty and lifestyle industries.
“Shadow overlays create a natural, authentic look, and can instantly add depth to flatlay compositions to make them look more realistic,” explains Envato designer Camilla Anderson.
Popularised by the suspended, rotating movement used in tech commercials to show off new physical features, floating objects mockups blend surreal motion with more realistic looking objects.
This style is perfect for telling a story and adding an extra layer of dimension to your design.
“Floating objects give the mockup a sense of movement, as if captured mid-motion, bringing your design to life. This style of mockup can be used to bring out the playful or exciting aspects of the product being shown,” says Camilla.
Camilla reveals, “Isometric mockups are a classic way to add depth to otherwise flat devices or paper products. This can create a more realistic scene and the angles draw the viewer in.”
Find more isometric angles mockups over at Envato Elements, including Phone XR Mockup by visconbiz, as well as mockups like UI/UX App Presentation Mockup - Phone 11 by leon_dsgn over on GraphicRiver.
Playful, whimsical and fun, abstract 3D objects mockups are perfect for telling a story or adding an extra level of excitement or intrigue to your design.
This style is ideal for drawing out shapes, colours or textures used in any design, and there’s no doubt that it will continue to evolve in alignment with technological advancements.
“Using abstract 3D objects in your mockup can be a fun way to highlight the shapes, colours or textures used in the design that you’re showcasing. They can help tell the story of your designs in a playful way,” says Camilla.
The trend that keeps repeating itself: the design world has made it repeatedly clear that repetition isn’t going anywhere! Repetition is a popular way to display smaller pieces of design, like business cards or postcards, to give them a stronger visual impact.
It’s a tried and tested technique that is sure to increase the affect of any mockup.
“Repetition in mockups is a really popular way to display smaller or simpler pieces of design. It allows the design to make a stronger visual impact, especially when coupled with isometric angles or stacking at varying heights,” says Camilla.
Colour blocking backgrounds are a fantastic way not only to emphasise your colour palette, but also to highlight the lines and contrasting elements of your design. They offer a creative way of interweaving your design’s colour story throughout your mockup.
The most popular way of following this trend is to use one colour for the floor and one for the wall, instantly giving your scene more dimension.
“Colour blocking your background is a great way to incorporate the colours of your design throughout the rest of the mockup scene. It creates a sharp line between the different colours, which can be angled to highlight the lines within your design,” advises Camilla.
Often used in the design of posters, stickers, merch and records, distressed and textured mockups are the anti-luxe, gritty, grungy new kid on the block. Related to other design trends like ‘anti-design’ and ‘breaking the rules’, this trend is authentic with distressed details such as rips, crinkles, folds, wear and tear, plastic shrink wrap. This style is perfect for giving your design a raw and rebellious edge.
“While most other trending mockup styles add a sense of realism to your design, this new style goes even further. Distressed and textured mockups aim to be realistic to the point of exposing and celebrating the flaws of real life. They show off rips, creases, rough edges and gritty textures, and package your designs in plastic wrap, messy tape and lo-fi delivery satchels,” explains Camilla.
Whether you want to promote an app, a portfolio or piece of UI, it can be difficult to do your designs justice with static mockups alone. Video mockups are 3D scenes that can feature everything – from picture frames to mobile devices to billboards.
Built to highlight every element and feature of your design, this style is perfect for presenting products in a fluid, flexible and eye-catching way.