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Top 10 Best Instagram Ad Templates 2021

Save time and maintain creative control of your Instagram advertising with our pick of the best ad templates for sales, product launches & more.

Posted 13 Jan 2021
instagram ad templates

Instagram is a platform where images and videos are presented together in an ever-scrolling feed. But it’s that simplicity of design that keeps users coming back, again and again, to browse the latest posts. If you want to engage an audience on Instagram, grow your channel, drive awareness for a new product, or promote a sale, you’ll need an Instagram ad template.

What Is An Instagram Video Ad?

Adverts on Instagram are paid for content that help to drive awareness and engagement. There are plenty of useful options when it comes to advertising on Instagram: Photo, Video, Carousel, Collection, Instagram Stories, and Ads in Explore. To get started with an Instagram ad you need an Instagram business account – then you can create an advert directly in the Instagram app, or via Facebook Ads Manager.

Benefits of Instagram Advertising

Here’s why advertising on Instagram is essential if you’re looking to attract and engage users via the social network.

  1. The audience is vast:
    More than 1 billion active monthly users and growing! Advertising allows you to target your audience by location, interests, and more, so you can be strategic with your posts and make sure that your content is seen by the right people
  2. It’s easier to cut through the noise:
    Instagram’s feed may not be as much of a ‘pay to play’ environment as Facebook’s, but you’re still competing with heavyweight content, and professional ads help you to get noticed.
  3. Motion catches the eye:
    Video ads and Instagram Story ads are sure to stop your audience in their tracks while scrolling, and can help to convert browsers into customers.

How to Make an Instagram Video Ad

It can be intimidating to begin creating Instagram adverts, but it doesn’t need to be! Professionally designed templates on Envato Elements can help you get started with amazing and easy-to-use social media assets to enable you to stay ahead of the curve when it comes to social media trends.

How Long Should an Instagram Video Ad Be?

The video duration of your adverts can be anything from 15 second clips on Instagram Reels, to minute-long promotional videos via your Instagram Stories for those fleeting, quick messages, like sales. They could be something deliberately unhurried with Carousel ads that tell a story, or they might even just feature a photograph!

Instagram Ad Templates

10. Instagram Posts – Dynamic Puzzle by Atamotion

Create a unique, dynamic and modern Instagram post with this After Effects template. The pack includes nice versatile posts at 10 seconds in length, and five at five seconds. You won’t need any plugins to use these, and there’s a link included to the free font download.

9. Instagram Posts Collection by shymoff

A huge set of 50 posts for Instagram in square format. They’re easy to customize and you won’t need any plugins to use this After Effects template.

8. Food Organic Instagram Post V10 by 1protheme

These food-themed Instagram posts are easy to customize with no plugins needed, and boast a fast render time, meaning you can create a mouth-watering Instagram advert quickly and easily!

7. Product Promo Instagram Post V24 by 1protheme

This is a bright and funky set of square Instagram post templates that are perfect for trendy brands who have something to promote or sell.

6. Instagram PROMO PACK by Motion_LAB

Create cool and bright video posts for your Instagram account with this simple Instagram at template set. Just edit the text and drag and drop your content in and you’re good to go!

5. Social Media Posts V1 by Media_Stock

A set of 10 social media posts that are perfect for Instagram ads. They come in three resolutions, including a square format, and there’s a video tutorial included to help you get started.

4. Instagram Post Template | Vertical and Square

Give these simple but striking Instagram templates for After Effects a try. With bold fonts and colors, they’d suit a confident brand in fashion, lifestyle or similar.

3. Social Media – SALE Promo by Motion_LAB

Be sure to grab your audiences’ attention with these dazzling sale templates for Instagram. Whether you’re selling a product, a holiday, or even a lifestyle, they’re perfect for a range of businesses.

2. Instagram Stories by Nullifier

There’s plenty of versatility in this pack, with 65 versions of each size of post: portrait, landscape and square. There’s a step by step tutorial included to get you off and running and all the images used are included too.

1. Instagram Toolkit by sonorafilms

Seven unique, animated banners with customizable colors and an instinctive layout. These After Effects designs are perfect for Instagram adverts and come in 1:1 square format.

Instagram doesn’t have to be a minefield when it comes to creating adverts. Whether it’s an Instagram video ad or something more subtle and understated, there’s a skillful professional who’ll have created an Instagram ad template that’s perfect for you! 

We have plenty to choose from at Envato Elements, where everything is included in one monthly subscription. For more guides, tips and tricks to help you nail your social media posts, don’t forget to subscribe to the Envato YouTube channel.

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