You might not think that a logo reveal really matters for your business or creative endeavour, but a killer logo reveal can be as much a part of your brand as your logo itself.
Think about MGM’s iconic roaring lion. You’re more likely to picture the animated version, along with the roars themselves, than the static image.
Animating your logo reveal is a great way to help embed your product in your client’s minds and increase brand recall. It can also help provide consistency across your products, advertisements, instruction videos, and more.
Don’t think you’re tied down, either. Warner Brothers Pictures don’t rely on just one reveal style. Their logo reveals are often thematically linked to the feature (though admittedly, recall of the WB brand isn’t much of an issue when they’ve been around for over 100 years). It’s a great way to demonstrate how committed they are to their projects if they’re willing to change aspects of their corporate branding to suit.
For the opening of The Matrix, WB opted for a green palette and a CRT screen flicker to match the computer screens featured in the movie.
While for 2015’s Mad Max, they went with a rust effect to fit the post-apocalyptic theme.
A great logo reveal doesn’t need to be limited to movies and television. Video game and software companies also use logo reveals to great effect. Who hasn’t seen this a thousand times? (Yes, I’m still here, Netflix. Please stop prompting me every few hours.)
And graphics technology company Nvidia’s cool reveal is a staple of many game credits.
Blizzard Entertainment, developers of such games as Diablo, StarCraft, Overwatch, and the global success World of Warcraft, have used custom logo reveals for many of their releases as well. This excellent compilation of Blizzard logo reveals demonstrates how a brand reveal can vary and grow between projects.
Whether you’re producing video games, movies, educational videos, or advertisements, logo reveals are a neat way to tie together your branded content. It helps your clients to recognize and recall your brand later on, and tells them the content they’re engaging with is worth their investment.
The assets available on VideoHive can help you to easily add professional logo reveals to your project. Here are some of our favorites:
This After Effects project is one of VideoHive’s top rated projects. It’s perfect for any cinema title, corporate, film intro, YouTube Channel, website, movie… whatever you can imagine.
It’s easy to customize. Just drop your logo or text into the placeholder compositions and edit your text on the text layer. It’s very user friendly, and comes with a help file to take you step-by-step.
This project is suitable for CS5.5 and higher. It’s 1920 x 1080 full HD, and runs for 18 seconds.
The audio not included, but you buy it from AudioJungle.
VideoHive author stevepfx has a range of other great options available, so be sure to check the full portfolio.
This After Effects project is another detailed offering from author stevepfx. It is reminiscent of the Fox searchlight, and can be easily customized to suit your logo or theme. This style of branding reveal will be suitable for movie, television, or other cinematic-type projects.
All of stevepfx’s projects are easy to customize. Just drop your logo or text into the placeholder compositions and edit your text on the text layer. It’s very user friendly, and comes with a help file to take you step-by-step.
This project is suitable for CS5.5 and higher. It’s 1920 x 1080 full HD, and runs for 13 seconds.
The audio not included, but you can buy it from AudioJungle.
This classy logo reveal has all the hallmarks of a Hollywood blockbuster. You have the choice to with or without the shooting star effects, and can easily change colors and shades.
It also has an easy black and white option, too.
This project is suitable for Adobe After Effects CS4 and above. It is full HD with 1920 x 1080 resolution, and runs for 17 seconds.
The audio is not included, but is available from AudioJungle.
It’s always hard to go past a Batman reference, so I couldn’t let this gem go. This great Superhero reveal contains some distorted transitions between various superhero icons, ending with your brand icon. It is very easy to edit – you can even add the real superhero logos if you need – and also comes with the distortion audio used in the demo.
This Apple Motion 4 project is in full HD with 1920 x 1080 resolution, and runs for 10 seconds.
This quick cartoon logo reveal is quirky, fun and unique. It will certainly stand out.
It will work with any logo, and though it’s only 5 seconds long it will stick in viewer’s minds.
It is compatible with Adobe After Effects CS5 or higher. It comes in both full HD at 1920 x 1080, and HD at 1280 x 720.
The sound effects are included!
If you’re after something a little more prestigious, it will be hard to go past this Platinum Logo Reveal. The platinum shine effect adds a high-class tint to any design.
This comes with 6 pre-made backgrounds, with new ones added in free updates by the author.
It’s a full HD video at 1920 x 1080, and the custom sound effects are also included.
The Air Traveller project is suitable for travel services or agencies, or anything with a global reach!
All monument images are included, but you can easily replace them with your own cut-out photos, so while this project is aimed at travel agencies, there’s no reason the style can’t be re-appropriated to suit your brand.
The background and colors can be changed to suit your own styles, too.
This project is compatible with Adobe After Effects CS4 and above, and extra plugins are already included.
Demo music is not included, but the music used, iSpy and Smooth Transition Logo, are both available at AudioJungle.
Form is the logo reveal design I think of when I’m thinking of logo reveals.
It opens with a closeup of a large group of particles which form the logo as the frame zooms out.
A smart and intuitive settings panel makes Form incredibly easy to customize, allowing you to switch between the light and dark versions, between logo or plain text, use your own background colors, even use the logo’s original colors for the particles.
This project is compatible with After Effects CS5 or higher. You’ll need a plugin called Trapcode Particular v2.2 to edit but the author has generously offered to covert this for free if needed.
The demo music track used is Elegant Logo by Cyrill_Luzin.
This short logo reveal is easy to customize. It’s another great quick revel that still packs a punch.
The project comes with two versions – a circle and a square – and is available in both HD (1280 x 720) and full HD (1920 x 1080) resolutions.
No extra plugins are required. The music is not included, but is available at Hi-Tech Logo.
This project comes with three logo revel animations with metal textures. This reveal simulates different metals with a hot molten core shining through.
Each of these animations is 15 seconds long. The project is full HD (1920 x 1080 resolution), and is suitable for CS5 and higher.
The demo soundtrack is produced by FruityAudio and can be downloaded separately.
The beautiful, elegant color particles of this logo reveal template could easily suit any brand or project.
The particle colors can be easily changed, and the template can be easily customized by just dragging and dropping your logo in. No extra plugins are required.
The audio is sold separately, and is available from Scoring Audio Geeks on AudioJungle.
Designer sachinjoshi has a range of other great logo reveals. Definitely check them out.
Fire Reveal is a modern and energetic design combined with powerful atmosphere and organic burning effect. This project is full HD (1920×1080) and HD (1280×720).
If you want a logo reveal that makes a powerful statement – this one’s for you.
Suitable for Adobe After Effects CS4 and above, but this project does require Particular v2.0.
The demo audio for this project is available at AudioJungle.
One of the more high-tech sci-fi logo reveals on this list. This project takes you on a digital zoom through cyberspace to reveal your brand, and is perfect for program or game designers, or technology companies.
The project is compatible with CS5 and above, and runs for 12 seconds. It comes in massive 4k resolution (3840 x 2160).
No extra plugins are required.
The demo sound effects are not included, but are available from cleanmindsounds on AudioJungle.
This is another great prestige logo reveal. The project generates glossy golden edges against a dark background to create a dramatic, professional, premium logo reveal effect.
The project is compatible with Adobe CS4 and above, and comes in full HD (1920 x 1080) resolution.
The demo music is by AmethistLab, and is available separately on AudioJungle.
Finally, Adventure Titles is perfect for your big world projects. This reveal would not be out of place with projects like Indiana Jones, Ben Hur, or Assassin’s Creed.
If your business, brand or project would be at home excavating lost cities or travelling the world, this might just be what you’re looking for.
This Adobe After Effects CS5 Template creates a realistic sand (dust, powder) fly away effect.
There are six different looks and four different styles included, and can easily be customized to suit your needs.
The demo audio tracks are separate, but can all be found on AudioJungle:
Increasingly, it’s expected that videos include animation. These skills don’t come naturally for everyone. But they’re becoming a necessary part of sustaining viewer attention. We’ve launched a new category on VideoHive for Premiere Pro Templates. Here are some of the best.