Trends

Use ‘Greenery’, Pantone’s 2017 color of the year, in your next creative project

Ways to use this year’s color trend on websites, video projects, and more.

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The color experts at Pantone have named their color of the year for 2017: ‘Greenery‘, a green-yellow hue that’s referred to as nature’s neutral.

Gone are the pastel pinks and blues of 2016: this year is all about fresh, clean design.

We can’t help but notice a striking resemblance to Envato’s own logo, as well…

envato-logo-grass

With greenery as our inspiration, here’s a few ideas you can use to inject this color scheme into your next creative project.

Want to win a free Envato t-shirt? Just share something green that you’ve seen across the Envato Markets on the Envato forums by January 4, 2017 for a chance be entered into our contest!

 

Patterns & backgrounds: 

Abstract patterns

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Left to right: Green Abstract Vector BackgroundRays Green Abstract BackgroundGreen abstract paint splashes illustrations. With over 10,000 results for ‘green abstract‘ patterns, there’s a lot of choose from.

Green tea

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This Green Tea Pattern is perfect graphic for a featured image or background.

Leaves & plants

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Clockwise from top left: Green Leaves Pattern, Green Leaves Seamless PatternSeamless Pattern with Green LeavesPattern with Green Spring Leaves. Fresh, nature-inspired patterns that are made for easy tiling across backgrounds or in websites.

Nature & wildlife

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Birds, spiderwebs, and plants make up this subtle nature pattern.

Vegetables

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Vegetable patterns are an odd genre that we’ve noticed popping up more and more this year – so it’s no surprise that greenery is so on-trend. Left: Seamless Pattern of Green Vegetables; right: Watercolor Vegetable pattern. We also love this collection of seamless vegetable patterns.

Emeralds & gems

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Want the green, but not so into the nature vibes? Go with this green emerald seamless pattern!

 

Stock videos: 

Green Trees

green-trees-stock-footage

Beautiful Green Space Nebula

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Green Abstract Wavy Background Ink In Water

green-abstract-wavy-background-ink-in-water

 

Logos

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Left Green House Logo; right: Drop Eco Green Logo.

Or, get a custom logo designed from one of the talented freelance designers over at Envato Studio.

 

Website & WordPress templates: 

Green Magic

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This HTML template is made for websites focused on the environment. It has a blog functionality and it’s mobile-compatible!

Black & Green

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A simple, $10 theme with green accent colors and two homepage designs.

Greenture – Environment / Non-Profit WordPress Theme

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A full-width homepage and a brighter green creates a standout website on this theme.

Eco Nature – Environment & Ecology WordPress Theme

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Green and gradients – could this theme be more on-trend? The fresh color scheme and easy-to-navigate layout makes this WordPress template one of our favorites for 2017.

 

PANTONE 15-0343; HEX #93b658

If you’re not crazy about any of these designs, or if DIY is more your style, here’s the numbers you need to know to add this color into your own designs:

hex

 

More on design trends for 2017:

 


Brittany Jezouit

About the Author Brittany Jezouit

Brittany is the editor of the Envato blog. You can follow her on Twitter @brittanyjezouit.