While a lower third template may not seem like the most essential component of your video, a lack or poor use of lower thirds can throw your video off track. Use lower thirds to highlight important information – like names, locations or themes, and incorporate your colors and branding to drive recognition throughout your video.
After Effects templates are an easy way of developing consistent and eye-catching lower thirds. Visit Envato Elements for an awesome selection of unique After Effects lower thirds templates to suit any kind of creative project.
A lower third combines text and graphical elements which typically appear in the lower area of the screen when a viewer is watching a video in order to provide more information. While they may seem simple, if you get lower thirds wrong or they are missing, you could unintentionally confuse your target audience.
Lower thirds help viewers keep track of who is being interviewed or the theme of the segment of the video. Typical elements included within a lower third template are: typography, shapes and logos, color, size and position and animation style.
Keep the process of producing your lower thirds simple without busting the budget with the help of a handy AE lower thirds template. You can download and customize this lot and away you go!
In our free beginners After Effects course over on Envato Tuts+, we’ve got a whole lesson dedicated to the art of creating a lower third in After Effects. Following along with the video, you can build a lower third from scratch, which is a great way to get to grips with the Adobe software.
Alternatively, lower third After Effects templates can be cost effective, provide creative control without the need for software expertise, as well as a welcome dose of inspiration. To learn how to use lower thirds templates in After Effects, check out this tutorial for our top tips.