Facebook has more than 2.2 billion active users each month, so it’s no wonder we’re having to find new and creative ways to engage in order to be seen and heard above the crowd. Using images is a great way to start, so let’s take a look at how you can improve your image posts.
5 Ways To Use Facebook Image Posts
1. To promote a competition or offer
Give something back and boost your audience interest by running a contest, like cosmetics subscription brand Beauty Pie.
2. To drive engagement with a quote overlay
Smashing Magazine uses this format to highlight insights from thought leaders within its content.
3. To promote a blog post or video
Engage with those who share your passions or want to learn more, by following Later’s lead and using text overlays to promote your conten.
4. To thank fans for following your brand
On Envato’s Facebook page, we shared a thank you message to our customers to celebrate some big milestones in 2018.
5. To promote an event
Facebook is often the best way to spread the word about your event. InVision uses the channel to invite followers to workshops with experts.
Tips For Better Facebook Posts
- Your Facebook images should be good quality, so make sure your sizing and format are geared to that, with images at least 1200 x 630 pixels.
- Ask a question to prompt engagement. If you post a stunning landscape, for example, ask if anyone has visited or what their dream destination is.
- Keep it simple – try not to over-complicate your post. Let your image speak for itself where possible.
- Use interesting and visually appealing layouts, like a flat lay.
How to Make a Facebook Image Post
Let templates take some of the stress out of creating engaging Facebook posts. If you’re already familiar with the software, you might want to try templates that can be used through Adobe After Effects or Premiere Pro, or you might prefer to try Placeit, where you can do everything on the site, editing the template within the browser.
10 Best Facebook Image Post Templates
Create a quote-themed Facebook image: simply choose your graphic, background, and text, and get inspired!
Create a Facebook post for your makeup blog, with maximum impact. This image for Facebook is bold and comes with lots of beauty graphics to choose from.
If you want to get your Facebook fans excited with a giveaway, try this template to create something simple yet eye-catching.
Celebrate your follower milestones in style by creating a snazzy Facebook image post to thank your fans for following your journey.
Make a Facebook post that can’t fail to get mouths watering with this image template for a pizza restaurant or takeaway. There are plenty of stock images for other foods too, so this will fit any food theme.
Share your best travel tips on your Facebook page with an engaging image post. Just change the font and colors to suit.
Giveaway posts often get more shares, so make sure yours hits the mark with this stylish image template.
Create desirable, travel-themed image posts by experimenting with this travel templates Facebook post maker. Upload your own content or choose from the options provided.
Share your best tips and insider knowledge with this versatile Facebook post template. Choose from images, textures and colors to suit your brand.
Bright and cheerful, this template is perfect for an attractive Facebook image centered around restaurants–yum!
Facebook Image Post Templates For Adobe Photoshop or Illustrator
Designed for both Adobe Photoshop and Illustrator, this modern bundle from Envato Elements has everything you need to promote your brand and create fabulous Facebook posts.
Designed for Adobe Photoshop users, this Facebook image bundle from Envato Market includes 20 professionally created Facebook banner image templates, as well as Facebook image post templates.
Remember, making your Facebook image post is just the first step. For more advice on how to put together an engaging and effective social media strategy, check out our guide to social content.
Discover our guide to social media strategy, including creating content, using social media tools, running social media ads.